with the launch of their she can wines In 2019, The McBride Sisters SHE CAN development fund was created by Robin McBride and Andréa McBride John to promote the professional advancement of women in the wine industry in a concerted effort to create diversity of thought to drive innovation and growth.
What began as an industry-specific grant fund has evolved into something bigger: the SHE CAN Collective. It’s a space for community, mentorship, resources, and storytelling, created to help women launch, grow, and thrive in their dreams.